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Consulting and
media projects
Kazakhstan international
business magazine
The investkz.com
investment portal
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Consulting and media projects
Our task is not just to make several high-quality marketing products, but also create efficient instruments which will help develop and fulfil a comprehensive strategy to promote the business of our clients.
Each project we conduct is exclusive and this makes it possible to modify it to meet the requirements of the client at any stage of its development.
The very fact of our long cooperation with major Kazakh and foreign companies in various spheres of activity excellently describes our publishing house as a reliable partner. We have been chosen by major Kazakh and multinational companies, including Bogatyr Access Komir, ExxonMobil Kazakhstan, PetroKazakhstan, Schlumberger, the Aktau Plant of Glass Fibre Pipes, Kazatomprom, KuatAmlonMunay, KazStroyService, PSN KazStroy, Kazgeokosmos, the Kazakhstan-China pipeline, the Eurasian Development Bank, the Development Bank of Kazakhstan, Russia’s Sberbank, Michael Wilson & Partners, companies of ENRC Group: SSGPO, the Eurasian Energy Corporation, the Torgay Bauxite Ore Directorate and Aluminium of Kazakhstan; BI Group, Astana StroyInvest and many others.
Pursuing the principle “from idea to publication”, we assume all stages of the development of a corporate image product. This includes consulting, budgeting, branding, corporate style, copywriting and high-quality translation, photographing and running the company's photo database, designing, copying and delivering finished products to the client's office. Books, albums, magazines, websites, video, exhibition stands, corporate reports, catalogues, booklets, calendars, prospects and leaflets – we create all this for you, using unique technology and know-how.
Kazakhstan international business magazine
Mission of the magazine. Helping leaders of Kazakh business expand their capacities and reach for the international arena. The magazine is published every two months with a circulation of 2,000. Articles in the magazine have illustrations, and are in English and Russian.
Being a publication for professionals, this magazine only publishes accurate and quality analytical material in the sphere of business and investment. It draws special attention to the development of the oil and gas, mining and power engineering sectors; the transport and telecommunications, financial and banking markets; agriculture and other key sectors of the economy.
Our readers are captains of the economy: leaders and top managers of investment and business structures, heads of national companies and development institutions, representatives of central government agencies, members of parliament, diplomats, private investors and independent experts.
The topicality of information published, the professional presentation of material and the popularity of the magazine with both Russian-speaking and English-speaking readers are the very factors that have resulted in many companies now choosing Kazakhstan as an efficient PR instrument to promote themselves. The magazine is distributed at international forums, exhibitions and conferences. The magazine is delivered personally to heads of leading local and foreign companies that make up the elite of Kazakhstan’s business community. The magazine is regularly read by officials from government agencies and heads of national companies and development institutions.
Purchasing a subscription to the magazine from the editorial office is the most reliable and quick way of receiving our magazine. Its advantages are obvious: subscribing to the current issue of the magazine from any date; making a payment and purchasing a subscription in any form convenient for you; additional discounts for regular and corporate subscribers; the magazine is delivered to your door immediately after its publication. You can also subscribe from the catalogues of the following media distribution agencies: Evraziya Press (the magazine’s subscription index is 75830), Evrika Press (75830), KazPress (75115), KazPost (75115).
The investkz.com investment portal
The investment portal is another project from the Kazakhstan Publishing House. It aims to give an opportunity to Internet users from various companies to receive the most current economic and business information about Kazakhstan. According to the Rambler’s Top 100 counter, more than 10,500 visitors a month on average visit www.investkz.com, including 10,000 unique users. The www.investkz.com website develops and expands the Kazakhstan international business magazine’s potential as an information floor for local and international business. That is why the material of the magazine’s electronic version makes up the main content of this website.
The main analytical products of the website include editorial surveys, articles written by experts and success stories of local and foreign companies operating in Kazakhstan. News can be read on a daily economic and corporate newswire and on the Events and Press Releases pages. The Business Guide page specially offers foreign investors material about various aspects of doing business in Kazakhstan and the investment potential of its economy. The Country Profile page contains comprehensive information about our country to familiarise Internet users with its history, culture and customs.
Information exchange is another instrument offered by the website. Heads of press services and PR managers can efficiently use its capacity to promote their companies because the website is open for posting corporate news and press releases. Developing information cooperation, we aim to make www.investkz.com the best Kazakh business website.
THE HISTORY OF THE KAZAKHSTANIKA PUBLISHING HOUSE
How did we get started in this business?
In April 1999, three of us, after leaving one respectable departmental enterprise, established a small publishing company with a rather ambitious name – Mineral Resources of Kazakhstan – and we then started publishing a magazine with the same name. Though that magazine did not exist for a long time, its readers – geologists, ecologists, and petroleum and mining specialists – became our fist customers for the new publishing company. We provided and continue to provide the full range of services (from booklets and leaflets to corporate reports and calendars) to those customers. Even today we still look back & remember our first customers to whom we owe so much to and who also enabled us to start our business and believe in ourselves.
What has happened since that time?
In May 2000, we launched a project that determined the further development of our company for several years. With the assistance of the Kazinvest Company we created a new magazine entitled, InvestKazakhstan – designed as a forum for our government to hold direct dialogue with foreign investors. Notwithstanding, our experience with Invest Kazakhstan allowed us to solidify our own technologies and know-how in the publishing business.
Those very technologies also allowed us to achieve an advanced performance level and realize such publishing projects as: Investors Guide, and Kazakhstan is the Pearl of the Central Asia editions, along with the Sony Surleu album of pictorial art by Kazakhstani artists in the sixties, and the Kazakhstan State Book (2004) just to mention a few. We think that those different projects could be conjoined by one capacious word – "Kazakhstanika" (i.e. literature about Kazakhstan). This very word was chosen to name our publishing company.
This symbolic event occurred in spring 2003. Two years later the winds of change reached our magazine. By that time our potential of cooperation with Kazinvest was exhausted and the magazine’s appeal required a substantial change. As a result, we amicably ended our cooperation with our partner and gave a new name to our edition – Kazakhstan International Business Magazine. Publishing that magazine brand begin in April 2005. At the same time, the brand change was just the first step in implementing our plans to bring our magazine to a new performance level. Because we are ambitious and always looking for new challenges, our goals are always set high as we look for innovative ways to get our message out. One of goals is to make Kazakhstan the country’s best economic edition in both English and in Russian. The other one is to gain a leading position in the domestic market of publishing literature about our country, i.e. to fully comply with our name – Kazakhstanika.
